Tourism

How to lure wealthy golfers to Anguilla and make them feel betrayed and defrauded. Tell them in December 2008, on a major website, not on some obscure blog, that golfing is still available in Anguilla. To be exact, let the Anguilla Tourist Board have a page for daytime activities that contains a section that includes golf:

Let that section have a hot link to Land Activities. Let it link back to the same home page that depicts the information above.

If that does not work, tell them on Travel and Leisure, a major travel website claiming to be up to date as of January 2009, not on some obscure blog:

Include a link to Temenos Golf Club that will confirm their expectations:

Have 80 references to “golf” on the Government website, not one of which mentions that the golf course is closed.

Have a government, a Minister of Tourism, a Tourist Board and a tourism sector NGO that are so befuddled by the whole situation of the close down of Flag Luxury Resorts and the Temenos Golf Club that they do nothing effective to prevent wealthy travelers from coming here, feeling ripped off, and damn angry about it.

It always helps to have a public relations page featuring “Today's Stories, none of which is more recent at the time of writing than 8 December 2008.

For those of you that are lost, go back for a moment to the first extract featured above. You will note that there are three golfing opportunities suggested. The first is closed. The second no longer exists. The third has not yet opened for the season when I drove by it a few days ago.

Now that Mr Sillerman is here in Anguilla with ten of his best friends to play a round or two of golf on his golf course, perhaps he can tell us where we went wrong?