"Live as allowing users to seamlessly navigate through magazine content of their choice," Henderson said Yahoo managers Ive in a conference call. Advertisers incur up brand new, and interactive advertising formats.
"Consumers today want the right content at the right place at the right time," said Yahoo managers Blake Irving. In the digital age will increasingly digitized content. "But why are there so many magazines are not online yet?"
The Tablet will use often leaning back on the sofa. Much of the content but be prepared only for the PC. The jump on the tablet body for many publishers a growing problem, even large houses were overwhelmed with the cost for small publishers is the Tablet PC almost unattainable.
wants to "live as" Yahoo will present next week at the Mobile World Congress in Barcelona. The finished product will come in the first half of the market.
By clicking the "Live Stand" Yahoo is initially its own content such as Yahoo News, Yahoo Sports and the Flickr photo management present, followed by other special-interest magazines are. On Thursday, Yahoo, for example, showed a glimpse of a surfer magazine. To make content sharing in social networks, the platform will contain a special browser.
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